Digital transformation. Know how

What to know?

In recent years, digital development has accelerated and digital turbulence is the new normal. So, it?s time for a synthesis, time to bring stability to that turbulence: what have we learned? What do we know? What should we no longer doubt about? Whether you?re a CEO or a full-time worker, you have an important role to play in your organisation?s digital transformation. But it?s hard when you don?t have a common frame of reference or common language. What?s the big picture? How do things align? How can you contribute?

This book offers you a practical perspective on six critical elements of successful digital transformation design:

Strategy for the digital age: ?Digital transformation invests in strengthening the core and growing the more?.
Customer experience design: ?Great customer experience emerges from the way you solve your customers? problems?.
Data and analytics: ?Giving data hands and feet is crucial to the success of a digital transformation?.
Digital partnership strategies: ?Combinatorial innovation drives digital partnerships, but they still must be earned.
Digital transformation leadership: ?Technology skills are an organisation?s ticket to ride, agility its ticket to heaven?.
Scaling agility: ?The paradox involved in scaling agility is introducing fast flexibility and stability at the same time?.